On July 31, 2025, The Hague became a vibrant epicenter of creativity and culture as Africa Fashion Week Den Haag unfolded at the Van der Valk Hotel. This much-anticipated event, organized in partnership with the Africa Fashion Museum and DiaMondaine Diamantaires Club, spotlighted the dynamism and diversity of African fashion and jewelry in front of an enthusiastic international audience.
Models lit up the runway adorned in designs ranging from traditional-heritage motifs to contemporary Afro-futurist silhouettes, reflecting the continent’s rich tapestry of colors, textiles, and craftsmanship. Designers from across Africa and the diaspora showcased their talent, with collections that merged intricate beadwork, bold prints, and innovative cuts—affirming Africa’s position as a wellspring of both inspiration and high fashion.
A standout feature of the event was the integration of jewelry—fine accessories that fused storytelling with artisanal expertise. Each piece celebrated heritage and personal expression, encouraging guests to “wear their story” as part of a wider cultural dialogue.
Africa Fashion Week Den Haag wasn’t just about spectacle; it fostered new opportunities for partnership, networking, and commerce. Attendees could purchase unique garments and accessories straight from the runway, bringing the “see now, buy now” philosophy into immediate practice and supporting creators directly. Beyond the fashion, the event underscored community-building, as local businesses, designers, and art lovers came together to champion the growing global influence of African style.
For fashion enthusiasts in Europe and beyond, the show delivered an unforgettable feast for the senses—bold, joyful, and unapologetically expressive, embodying the spirit of a continent whose influence on the fashion world grows stronger with every season.
